Buy quality fresh fish and shellfish for Christmas from a real fishmonger

Fresh and frozen fish and shellfish for home delivery

Our lastest offer was 15%-off all orders over £50.
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ARE YOU PLANNING FOR CHRISTMAS?

We can deliver
up to Wednesday 24th December, that's Christmas Eve
It would be g
reat if you could arrange your delivery for Tuesday 23rd December
(it helps our poor, hard-worked couriers!) but
WE CAN DELIVER UP TO CHRISTMAS EVE!
Find out more HERE!
These red mullet were caught off Islay, an unusual catch as these are warm-water loving fish.
You would have tried them in the Greek islands or the West Indies, where they are marinaded in lime juice for a couple of hours before cooking.
A strong tasting fish, and delicious!
Order whole fish for baking whole, or fillets.
They are larger (250g) and cheaper than they were last week, only £5.50 each!

These fresh wild seabream are 450g and only £6.25,
that's a massive reduction from last week, they were £11.00!
They have a deeper flavour than farmed bream, and unlike wild seabass they are not available all the year round.
These are from the south coast, their flavour is a cross between snapper and seabass, and many of our customers prefer them to seabass.


The sprat season IS IN FULL SWING - they're excellent at the moment!  
If you're a sprat lover, now's the time to buy!  
They're only £5.60 for 500g

SARDINES are still here!
Like crabs, sardines are at their best at the moment, they are £1 each!  
So, a bargain and delicious as well!

The wild salmon season is over, you might find frozen wild salmon, or wild Pacific salmon in supermarkets, but it's nothing like Atlantic salmon.  
Our farmed salmon comes from the Shetlands, it's got room to swim and is 100% better than the salmon you'll find in supermarkets, which is cut from small fish and has a soft texture - it can't be compared to our salmon.
The price has come down - 200g skin-on fillets are only 3.15, that's a price and quality you can't beat! 

DELIVERY IS ALWAYS FREE IF YOU ORDER OVER £50 (but find out more HERE for remote areas and Saturdays). If you live in the Reading area, you only need to order £30 for free delivery!  Find out more HERE.  


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Fishmonger
Fresh fish to your door from The Smelly Alley Fish Company
The Smelly Alley Fish Company is a real traditional town-centre fishmonger, so you can order from an enormous range of fish and shellfish, from salmon to scallops, from lobsters to lemon soles, from turbot to tuna, from cod to cuttlefish.  The Smelly Alley Fish Company specializes in fresh fish, and it's prepared by us according to how you want it, from portions of salmon to skinned fillets of seabass to whole, cleaned whiting, they are not pre-packed, ready-made frozen portions. Your fish will be delivered when you want it. It arrives in a sealed box,clean and odour-free. All fish is individually vacuum-packed, with ice, ready to cook or put straight in the freezer.

What's in a name? We're in a street that has had food shops in it for hundreds of years. In the 1600s it had an open sewer running down its length, so it became known as Smelly Alley, and that's what local people call it. Now there is just one fishmonger, one greengrocer and one butcher, and we are in Reading, Berkshire.
Wonderful fresh and frozen fish and shellfish just waiting to be delivered to you!
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