Buy seafood online from a real fishmonger in the UK
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Buy seafood online in the UK from a real fishmonger

Delivering fish and shellfish nationwide
The greatest variety of seafood online

It's the last bank holiday of the year next Monday. Order by midnight on Thursday

and get 15% off to celebrate

Last orders for the bank holiday (delivery on Friday unless you want to pay extra for a Saturday delivery) - VERY early on Thursday please.

That's unless you live in the Reading area where we are delivering up to Saturday, last order by VERY early on Saturday.

Order as usual, 15% will be deducted at checkout.

CONFUSED BY SCAMPI AND DUBLIN BAY PRAWNS, CRAWFISH AND CRAYFISH, LOBSTERS AND LANGOUSTINES?  PUT YOUR MIND AT REST - READ OUR LOBSTER BLOG

Spaghetti and eggs - more products of the sea!

Sea spaghetti

Try something new!

Try it in salads, omelettes, or instead of green beans

A great nutty flavour

A lovely fillet of cod or salmon will look wonderful if served on a bed of this sea spaghetti!

Find out more about sea spaghetti.

NEW! Tobiko, which is flying fish eggs. This is tobiko orange, bright orange in colour, great for decorating fish dishes.

This is Tobiko wasabi, bright green flying fish eggs. Tobiko means "flying fish" in Japanese. Serve it  with the orange tobiko.

Harenga is smoked herring roe. get artistic and serve all three to decorate a fish dish - black,orange and green!

Seafood from The Smelly Alley Fish Company, established 1976. An enormous variety of seafood, delivered nationwide to the UK since 1997

The first and the best online fishmonger!

Salmon and trout

Squid, octopus and cuttlefish

Roes and caviar


About The Smelly Alley Fish Company

Delivering seafood to your door since 1997

The Smelly Alley Fish Company is a real traditional town-centre fishmonger, so you can order from an enormous range of fish and shellfish, from salmon to scallops, from lobsters to lemon soles, from turbot to tuna, from cod to cuttlefish. The Smelly Alley Fish Company specializes in fresh Cornish fish, and it's prepared by us according to how you want it, from portions of salmon to skinned fillets of seabass to whole, cleaned whiting, they are not pre-packed, ready-made frozen portions. Your fish will be delivered when you want it. It arrives in a sealed box, clean and odour-free. All fish is individually vacuum-packed, with ice, ready to cook or put straight into the freezer.

What's in a name? We're in a street that has had food shops in it for hundreds of years. In the 1600s it had an open sewer running down its length, so it became known as Smelly Alley, and that's what local people still call it. Now there is just one fishmonger, one greengrocer and one butcher, and we are in Reading, Berkshire.


We often have offers on our products, or even reductions on your shopping carts. The last one was 15% off . We also tell you about seasonal fish, bargain fish, and send you news about what's new at the fishmongers.

If you want to make sure you hear about these offers, sign up for our newsletter. We only keep in touch with you if you choose to be emailed by us.

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+44 118 939 3076

Visit us

11A Union Street, Reading