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Buy seafood online from a real fishmonger in the UK
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Buy seafood online in the UK from a real fishmonger

Delivering fish and shellfish nationwide
The greatest variety of seafood online

"The office" will be on holiday from 24th September to 5th October. If you email your message might not be seen very promptly, so try speaking to the friendly helpful fishmongers on 0118 939 3076 or email them at info@thesmellyalleyfishcompany.co.uk for an instant reply.

They'll help you with delivery times/date, advice on what fish to buy, in fact any information you might want (well, maybe not relationship advice or what day to put your bins out, but everything else!)

IT'S HADDOCK WEEK!   DOWN BY A  £!

A smoked haddock breakfast, or a delicious supper

We like traditional "yellow fish" - there's something about that colour (which is from natural dyes) that looks so attractive.

If you like natural smoked haddock (undyed), yes, you can order that too.

Both yellow fish and natural smoked haddock are down by a £. This is cut from large, thick fillets, so don't confuse it with supermarket smoked haddock.

North Sea haddock fillet

The best you'll have tried!

Down by a £! 

Bake it, make fish and chips, pan fry it, it will be lovely!

Cut from thick fillets.

Haddock loins also available.

Kingfish

We usually sell frozen kingfish, but this is FRESH. It’s from India.


"The office" will be on holiday from 24th September to 5th October. If you email your message might not be seen very promptly, so try speaking to the friendly helpful fishmongers on 0118 939 3076 or email them at info@thesmellyalleyfishcompany.co.uk for an instant reply.

They'll help you with delivery times/date, advice on what fish to buy, in fact any information you might want (well, maybe not relationship advice or what day to put your bins out, but everything else!)

            One of our customers sent us this poem about oysters - we liked it!

Shark

From Cornwall – it’s tope, nicer than blues which are the only other type that’s allowed to be caught.


CONFUSED BY SCAMPI AND DUBLIN BAY PRAWNS, CRAWFISH AND CRAYFISH, LOBSTERS AND LANGOUSTINES?  PUT YOUR MIND AT REST - READ OUR LOBSTER BLOG


Seafood from The Smelly Alley Fish Company, established 1976. An enormous variety of seafood, delivered nationwide to the UK since 1997

The first and the best online fishmonger!

BEST SELLERS!

Salmon and trout

Squid, octopus and cuttlefish

Roes and caviar


About The Smelly Alley Fish Company

Delivering seafood to your door since 1997

The Smelly Alley Fish Company is a real traditional town-centre fishmonger, so you can order from an enormous range of fish and shellfish, from salmon to scallops, from lobsters to lemon soles, from turbot to tuna, from cod to cuttlefish. The Smelly Alley Fish Company specializes in fresh Cornish fish, and it's prepared by us according to how you want it, from portions of salmon to skinned fillets of seabass to whole, cleaned whiting, they are not pre-packed, ready-made frozen portions. Your fish will be delivered when you want it. It arrives in a sealed box, clean and odour-free. All fish is individually vacuum-packed, with ice, ready to cook or put straight into the freezer.

What's in a name? We're in a street that has had food shops in it for hundreds of years. In the 1600s it had an open sewer running down its length, so it became known as Smelly Alley, and that's what local people still call it. Now there is just one fishmonger, one greengrocer and one butcher, and we are in Reading, Berkshire.


We often have offers on our products, or even reductions on your shopping carts. The last one was 15% off . We also tell you about seasonal fish, bargain fish, and send you news about what's new at the fishmongers.

If you want to make sure you hear about these offers, sign up for our newsletter. We only keep in touch with you if you choose to be emailed by us.

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+44 118 939 3076

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11A Union Street, Reading